What was the ingredients in Hadacol?

Hadacol was a mixture of vitamins B1 and B2, iron, niacin, calcium, phosphorous, honey, and diluted hydrochloric acid in 12% alcohol. The alcohol content wasn’t all that high, but the hydrochloric acid meant it was delivered through the body faster than it would be otherwise.

How much alcohol is in Hadacol?

At 12 percent alcohol by volume, it was no wonder that Hadacol made people feel better. The recommended daily dosage for an adult was two fluid ounces.

What was Hadacol good for?

Hadacol was a patent medicine marketed as a vitamin supplement. He was not a medical doctor, nor a registered pharmacist, but had a strong talent for self-promotion. Time magazine once described him as “a stem-winding salesman who knows every razzle-dazzle switch in the pitchman’s trade”.

What was the first use of Hadacol?

Hadacol debuted in 1945, labeled a “dietary supplement” to avoid the tougher regulations for medicines. LeBlanc advertised it as a balm for vague ailments like indigestion, insomnia, and irritability. He also published testimonials from folks who claimed the stuff had cured arthritis, cancer, and beriberi. An eight-oz.

What is Hattie call?

A favorite prank of youngsters of the early 1950s was to call someone on the telephone and ask for Arthur. Ignoring their confused response, the caller would say, “When Arthur Itus (arthritis) comes in, tell him that Hattie call(ed) (Hadacol).”

What was the preservative in the Hadacol tonic?

Old Hadacol box and bottles. Hadacol was a patent medicine marketed as a vitamin supplement. Its principal attraction, however, was that it contained 12 percent alcohol (listed on the tonic bottle’s label as a “preservative”), which made it quite popular in the dry counties of the southern United States.

What kind of Medicine was Hadacol 12 percent alcohol?

Hadacol. Hadacol was a patent medicine marketed as a vitamin supplement. Its principal attraction, however, was that it contained 12 percent alcohol (listed on the tonic bottle’s label as a “preservative”), which made it quite popular in the dry counties of the southern United States.

How much money did Hadacol make in a year?

In a 15-month period ending in March 1951, LeBlanc sold more than $3,600,000 worth of the tonic. In another six months, after LeBlanc sold his interest of the LeBlanc Corporation (Hadacol’s parent company) to investors for $8,200,000, the enterprise collapsed under the weight of debtors.

Who are the characters in the story of Hadacol?

The story of Hadacol is the story of Dudley LeBlanc. A born entrepreneur, LeBlanc put himself through college in Lafayette, Louisiana by running a clothes pressing business. Then he put four brothers and two cousins through college as well. LeBlanc sold shoes, tobacco, patent medicine, and funeral insurance.